Concept behind the Air Jordan 1 Retro High OG “LA”
Basketball events don’t get much bigger than the All-Stars celebration which sees all the biggest names of previous generations, upcoming superstars and fans alike come together to show their love for the game. With this year’s event scheduled to be held in the “City of Angels”, Air Jordan decided to tap into that All-Star fad to come up with a new edition of sneakers that’ll pay tribute to not only the event itself but also the host city.
Continue reading The Air Jordan 1 Retro High OG “LA” are a classy All-Stars tribute
Concept of the Air Jordan 6 Chinese New Year
The Chinese New Year festivities is a function close to the heart of many and is celebrated across a host of countries from China to Australia. The occasion is marked by the faithful as a time to honor their deities and the family to come together in celebration.
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Theme of the Air Jordan 1 Mid “Reverse Banned”
The Jordan maestros have been at it again, playing with colorways gone past in a bid to come up with a new look that keeps the finesse of the parent lineage albeit with a touch of much-welcomed innovation. And their dissection table has featured prominently the Air Jordan 1 variety with the Air Jordan 1 Mid, in particular, taking up the “next patient” slot under the knife.
Continue reading A true beaty is reincarnated in the Air Jordan 1 Mid Reverse Banned
Design concept that inspired the Air Jordan 13 Altitude
Air Jordan has been winding back the clock with a host of the yesteryear classics being brought back in some fashion much to the delight of Air Jordan lovers. And next in line for a much-anticipated comeback is the Air Jordan 13 Altitude whose first predecessor saw the light of day almost a dozen years ago with a host of alterations following suit during that time span.
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Jordan Brand will be releasing their all-new Air Jordan 9 Boot for the colder months. After taking a look at the “Olive” pair, we now share the upcoming Air Jordan 9 Boot NRG Black Gum iteration.
The Air Jordan 9 is getting a new twist on a reboot of an original 1994 colorway that gets the classic silhouette ready for the winter. The Jordan 9 “Olive” will be making a comeback as the Jordan 9 NRG Boot. This take on the iconic silhouette adds D-ring eyelets, a more durable upper and a more aggressive outsole to prepare it for a harsh winter spent braving the elements. The Air Jordan 9 “Olive” NRG Boot will release on December 6th for $190 from Nike.com and Jordan Brand retailers. Check out more detailed shots of the shoe below.
Continue reading The Official Photos Of Air Jordan 9 Boost NRG “Black Gum”
Concept behind the Air Jordan 6 Gatorade Green Suede
Air Jordan and Gatorade have been making the headlines in recent weeks with a host killer shoes conjured in the likeness of the sports-themed manufacturer’s diverse flavors. The collection is meant to commemorate a famous paring between the legendary basketball maestro Michael Jordan and the company with the Green Suede yet another chip off the block of the company’s green brand of beverages.
Continue reading Why the Air Jordan 6 Gatorade Green Suede are worth the wait
The Air Jordan 1 Gatorade collection encompasses a host of artistically inspired sneakers all modeled in the image of the flavors of sports-themed beverage company Gatorade. Michael Jordan had a longtime association with the company and their partnership featured a host of hit advertisements that dominated airwaves throughout the 90s. And to serve as a talismanic commemoration of the good old days, the Air Jordan 1 Gatorade lineage was born.
Continue reading Why the Air Jordan 1 Gatorade collection is the stuff of fairy tales
Concept behind the sneakers
Throughout the 1990s, Gatorade partnered with Michael Jordan on a number of commercials in a bid to showcase the skills of the game’s greatest ever player while marketing its own set of sports-themed beverages as well. The company sought to advocate for the use of its special nutrient-based products so as to bring out the very best in the players themselves.
Continue reading Why Air Jordan 1 Gatorade “Orange Peel” is the perfect Christmas gift